What’s the best way to make your firm stand out?

To client service expert Jon Picoult, it’s all about finding your “why.” This year, Jon returns to lead his second Design Leadership Workshop, focusing on purpose-driven leadership and how defining your firm’s “why” can strengthen client relationships, team culture, and long-term growth.

The Design Leadership Workshop is an intensive educational program for creative business leaders, featuring a central leadership theme; a condensed, time-efficient program; and intimate scale. Attendees will learn from a world class expert, enjoy deep networking, and leave with tangible strategies they can immediately apply to their businesses.

Registration is open now—sign up today to join us in Ojai May 31–June 2, 2026.

With limited space available, early registration is encouraged. The Workshop fee is $4,000 and includes all program sessions, facilitated discussions, scheduled meals, and behind-the-scenes tours.